Must Know Strategies For Amazon Success – How To Market Your Book On Amazon

So many people have jumped on the Amazon bandwagon only to be let down by its brick and mortar status. What goes wrong? Why aren’t they making the money they expected? The truth of the matter is that many just don’t have a clue what it takes to become successful with Amazon. I’m going to provide a brief overview of seven must-know strategies for Amazon success in this article.

A critical step to Amazon fulfillment is finding a viable product or service to sell. You have to market the crap out of your books if you want any chance of success. The key to getting past all the fancy fluff is to educate yourself on effective marketing. Without the proper knowledge you’re simply throwing money out the window. You need a proven step-by-step system that has been proven to work for others and you should access my eBook below to get started.

Second, if you’re really serious about succeeding you need an army of affiliate marketers to help promote your books. The reason you need so many people backing you up is simple. You’re going to need to create and develop your own promotional campaigns. Not only do you need the help, but you’ll also need help in the form of customer service. You can’t sell a product on a whim. There needs to be a reason why the customer needs your product and once you have the answer they’ll buy from you time again.

Third, when writing your book you need to focus on building a readership. Readers don’t care about your author’s background or last name. They care about what the book is about. Once you’ve built a readership then you need to continually feed them with valuable information. In other words, don’t launch your book with a grand headline and expect to make any money.

Strategy Four is to promote your book. In other words, don’t launch your book and then sit back and watch the sales figures increase. This is a bad strategy. The fact of the matter is every successful author launches their book with press releases and then gives away copies of their book to various media outlets. If you don’t give away copies of your book then no one will be aware of your existence.

Strategy Five is to promote your book by linking it to as many directories as possible. I recommend using press release writing as your main promotional strategy. But don’t stop there. You must link your book to as many social networking sites as you can. For example, you can link your book to Facebook, MySpace, and Twitter.

Strategy Six is to set up your amazon blog. Most successful Amazon authors have blogs. Why? Because it allows you to make additional income from affiliate sales while you promote your book.

Strategy Seven is to join Amazon’s review community. I am a strong believer that people buy from other people that they trust. That is why Amazon’s review community is such a valuable strategy to use. Not only will you be influencing other people to buy your book but your comments will help to increase your Amazon ranking.

Strategy Eight is to submit your book to multiple directories. The reason this is a solid strategy is that one of the ways that Amazon weeds out new books is by listing them in as many different places as possible. Therefore, if you submit your book to over ten directories, chances are good that not many people are going to see your book. If you submit your book to only three or four, you will have a much better chance of someone finding it. Therefore, you want to submit your book to as many places as you possibly can.

Strategy Nine is to write a book review on Amazon. This strategy is very powerful. When someone reads your review and likes your book, they may be more inclined to click on Amazon to buy your book. The best part about this strategy is that Amazon will pay you every time someone clicks on your link to purchase something on Amazon. Therefore, you will be able to generate an additional income with Amazon.