The Power of “Unlimited Money Back Guarantee”
You’re now listening to Hack And Grow Rich with Shaahin Cheyene and his co-host Bart Baggett. We have another brand of glasses that we make of sunglasses and it’s a special type of lens that you wear at night and it blocks the blue lights and it’s one of the best in the marketplace and with that product we offer an unlimited money back guarantee.
They’re called sleep doctor glasses and the website is sleepdoctorglasses.com and we offer an unlimited warranty and the reason why we did this and it’s not just a defect warranty. It’s a run your car over it warranty. It’s a grab a hammer and drill holes through it warranty. Whatever you do, run it run over it with your truck warranty and the reason we do this is that most people don’t want to damage their personal property. Most people love the product so much that they don’t want to damage it, but if you’re one of those people who does, we’re going to use that as a story and we’re going to tell that story and not only are we going to tell that story you’re going to tell that story to everybody that you know. You’re going to go man.
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I bought these glasses for 40 bucks, 50 bucks from sleep doctor glasses and my 400 pound gorilla that I keep as a pet sat on them and smashed them and they just sent me a new pair and they said as many times as he sits on them, I’m gonna get new pairs and that creates more marketing, more promotion, more social proof than any marketing that we could do. So you can’t do that for every product especially if you have a product that’s not as high quality but it’s a great hack to you know, offer that to them.